Nov. 1 - Fans lined up to get their hands on the new iPad Air, willing to pay top dollar try out the latest tablet from Apple. Bobbi Rebell reports.
High Fives and cheers at the iPad air launch. SOUNDBITE: RAMI SHAMAS, APPLE CUSTOMER (ENGLISH) SAYING: "I've been waiting from 6pm. It was really fun and hard, but I like that I'm here now and I'm the first one. I was dreaming about this and this happened!" Big things are expected of the lighter thinner tablet. Reviews have been really good. Including the one from CNET. Senior Editor Scott Stein: SOUNDBITE: SCOTT STEIN, SENIOR EDITOR, CNET (ENGLISH) SAYING: "A lot of other people can't compete in providing something with that performance and that design and that platform support. You really look at the smaller tablets- I think is where you have a question of do you go budget? And you have a lot of competing people like that. You look at the iPad mini but in the large iPad that $500 price even years later I think that is still really tough to beat. " REPORTER BRIDGE: BOBBI REBELL, REUTERS REPORTER (ENGLISH) SAYING: And that's why he thinks people will pay up. For a full size tablet- the iPad Air is not even all that much more expensive than rival devices from from Amazon, Microsoft and Samsung. But that's the full size world- overall when it comes to tablets- who is Apple's enemy #1? SOUNDBITE: SCOTT STEIN, SENIOR EDITOR, CNET (ENGLISH) SAYING: "I think its Android. I think certainly there is a huge Android landscape out there but I think that right now the way that the Android tablet landscape is set up is that a lot of it is about consumption- that Google play, and creating a usable multipurpose reading, video playing device vs. something that you may be doing a ton of work on. " Apple's answer to the smaller rivals- The new ipad mini with retina display goes on sale later this month.